Officially moved from The Record Card, my old blog.
Following a forum thread which I really got into, I’ve made a thorough list of tips and advice on how to get the most out of your website with Google AdSense. But I’ve decided to keep it simple, short and easy.
I’ve written for those who have one site, but if you’re planning on making a job out of this there is quite a bit more to it. I’ve drawn quite a bit on my experiences with AdSense over the past year here, and can vouch for most of these. All of this is common sense if you’ve read Google’s own guide and have been playing with ads at all.
Update: Using these tips I have managed to increase my adsense revenues for the month of October by over 1100% on Buster Tests. Obviously, I’m delighted.
Follow the Google heat map
they have a comprehensive diagram which will help you place the adverts in the best place possible.- Write great content
cover your topic completely, and make sure it’s quality content which people will come back for. - Add to your site often
larger sites which cover more ground are going to do better; write a quality new article a day and in a year’s time you’ll have loads of stuff behind you! - Diversify your subject
don’t be afraid to expand and explore your niche.
- One topic = one page
where you can, this will increase the targeting of the ads and make clickthroughs more likely. - Get rid of visual and structural bloat
remove unnecessary items on your site; extra links and images which go to places which waste visitors. - Make the first ads be the reddest in the heat map
ads that are higher up in your pages code will pay better, so use CSS and clever design to place things properly - Use adlinks
they seem to work very well because they’re solution-oriented. Buster Tests only has one, but it seems to do very well. - Vary colours
but keep it looking nice and in line with your site, helping to reduce ad-blindness and keep things fresh. - Use channels to try new things out
try out new adverts in new places often using the channels feature. You might find a gold spot and be able to elaborate on the page a little, or you might find a really good place for your ads. - Never think you are at your highest
you might think you have it good, but there still might be another little change which helps your CTR or whatnot. - Don’t click on your own ads
or break the terms and conditions in any way; read them to be sure. - Make sure no one is stealing your shizzle
I use copyscape to make sure my articles and tests aren’t being copied - it works very well, but just searching for a random sentence from a long article in Google will do. - Report content copiers to Google, etc.
don’t let them profit from your hard work! - Promote your site for relevant traffic
on the other sites which matter and link - there’s always a good few which send traffic flying towards you. - Be honourable
provide good content and match make visitors with advertisers.
[...] Fintan Darragh stellt in seinem Blog 16 Tipps zur Erhöhung der Einnahmen durch Google AdSense vor. Dabei geht er über die Hinweise, die Google selbst gibt, hinaus und berichtet von Ergebnissen eigenen Experimentierens. Er teilt zudem erfreut mit, dass er selbst mit diesem Rezept eine Einnahmensteigerung um 1100% verzeichnen konnte. [...]
Really helpfull article. For beginners (like iam) its good to read.
Thanks very much, Panic.
Yoru Welcome. Hope to read more of these articles from you.
What I’ve found out: Make sites smaller by dividing them in several parts, also if they have one topic. Maybe there will be the same ads on each site, but the click rate will be better. So if you have a good ranked site, divide it in a “entrance site” and the next ones. The entrance site will give good rates because a lot of quick viewers decide to leave the site, if the content is not what they need. And some of them will leave by clicking ads.
The tip 6 “Get rid of visual and structural bloat” perhaps is not so good. Maybe the visitors like it, if they get a site with lots of “visual and structural bloat”, so the visits will decrease, if only the serious stuff will remain. You have to try it out.
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Some good tips there. Thanks.
[...] I’ve been surfing around for information. I’ve read Darren Rowse’s Adsense tips, and also downloaded the free report from Adsense Secrets. They both offer good sensible advice on how to get the best out of Adsense. I have also read the 15 simple Adsense tips. [...]
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Great tips but Google says I cannot use Adwords on my site?
Advice anyone?
I think very few Adsense publishers do report to Google about copy cats or are not even aware of this fact that their content is being copied.
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